Combining Multiple Shops and Data Sources

Many merchants sell through multiple channels -- for example, their own Shopify store, a marketplace via Billbee, and additional data sources via CSV or API. AutoLetter fully supports this: You can create any number of integrations, even of the same type, and flexibly use the data in your campaigns.

Multiple Integrations of the Same Type

You are not limited to one integration per type. Some examples:

• Multiple Shopify stores: You operate a separate store for different regions? Connect both as separate Shopify integrations.
• Multiple Billbee accounts: You use different Billbee accounts for different brands? Create a separate integration for each account.
• Multiple CSV imports: You import new customer lists monthly from various sources? Create a separate CSV integration for each source.

Using Integrations in Campaigns

When creating a campaign, you can choose which integrations serve as data sources. You can:

• Select a single integration -- e.g., only orders from your Shopify store
• Combine multiple integrations -- e.g., address orders from both Shopify and Billbee in a single campaign

This way, you can reach customers from different sales channels with a single letter campaign.

Separate Statistics Per Integration

Each integration shows its own statistics:

• Number of imported orders
• Last synchronization timestamp
• Synchronization status (active, paused, error)

At a glance, you can see how many records each data source delivers and whether all integrations are functioning properly.

Best Practices

Clear Naming

Use a consistent naming convention for your integrations. For example:

• [Type] [Shop/Channel] -- "Shopify Main Store", "Billbee Amazon"
• [Type] [Region] -- "Shopify US", "Shopify UK", "Shopify DE"
• [Type] [Brand] -- "Billbee Brand A", "Billbee Brand B"

Separation by Purpose

If you plan different campaign types (e.g., new customer welcome, cart abandoners, existing customers), it can be helpful to organize your data sources accordingly to ensure clear attribution.